Project Overview

Hyperice needed a sleek, minimalistic brochure to showcase their range of recovery products to gyms and fitness facilities. The design had to be clean, professional, and visually impactful—allowing the products to take center stage while maintaining a premium feel.

Challenges & Approach:
The brochure needed to balance aesthetics with functionality, ensuring key product information was clear while reflecting Hyperice’s high-performance branding. My approach focused on:

• Minimalist Design: Used a clean, structured layout with plenty of white space to create a modern and sophisticated look.

• Product-Centric Approach: Highlighted each product with high-quality imagery, concise descriptions, and key selling points to engage potential buyers.

• Brand Consistency: Maintained Hyperice’s sleek and professional branding through typography, color choices, and layout alignment.

Outcome:
The final brochure provided an elegant and easy-to-navigate resource for gyms looking to invest in Hyperice products. Its polished and minimal design reinforced the brand’s premium positioning while making product details effortlessly accessible.