Project Overview
Unbeleafable needed a visually engaging double-page spread to introduce their brand and share a featured recipe in Vegan Food & Living, a leading UK magazine. The design had to balance brand storytelling with practical content, ensuring both the company’s message and the recipe stood out.
Challenges & Approach:
With a premium magazine placement, the design had to be both aesthetically striking and highly readable. My approach focused on:
Strong Brand Presence: Ensured the layout reflected Unbeleafable’s ethos, using fresh, natural colors and typography that aligned with their identity.
Clear Content Hierarchy: Designed the spread to seamlessly blend brand storytelling with the recipe, ensuring readers could easily navigate both sections.
Engaging Visuals: Used high-quality imagery and an inviting layout to make the spread visually appealing while maintaining a professional editorial feel.
Outcome:
The final spread successfully introduced Unbeleafable to a broad audience, capturing attention within Vegan Food & Living. The combination of brand storytelling and a mouth-watering recipe made for an engaging, informative, and on-brand magazine feature.